CoCaLo Naturals Organic Cotton Crib SheetThe Financial Times had a story today suggesting that companies may start to fill the void for climate reduction after stalemates in Congress and a lack of major progress at Copenhagen.

Two big US companies have decided to avoid suppliers that source fuel from Canada’s oil sands to curb their carbon footprints.

The decisions by Whole Foods Market, an organic grocery chain, and Bed Bath & Beyond, a household goods company, underline how industry is moving to fill the void left by inaction at Copenhagen and the failure of the US Congress to limit carbon emissions.

Whole Foods Market doesn’t surprise me–it’s core to their brand and their customer base. Bed Bath & Beyond did. I haven’t really considered them a leader in green. A quick check of their green ranking in Newsweek shows they were in the middle of the pack at #224.

It suggests that companies are responding to pressure from well-organized industry groups, in this case, ForestEthics. But also that they must realize this whole green thing increasingly matters to the most important person for their success—the shopper. And folks, that’s people like you and me. Granted, most of us have probably not thought about oil from sand being better or worse from an environmental standpoint than regular oil. But I do care that Bed Bath & Beyond is thinking green–and the more they show me what they do to be green, the more I will choose them over other places for similar stuff.

I tend to believe it is going to take everyone contributing–people, businesses, and government–to make progress towards a greener, more sustainable path. But if government is going to go slow or bicker, I’m glad to have Bed, Bath & Beyond step in. Now I know my job is to reward that decision with my wallet. I see organic sheets in my future….

Which companies are you impressed with on the green front? Which companies do you think are the worst?